The Secret to Good SEO Copywriting
Seo copywriting has to do with one issue, and that’s keyword density. A good SEO copywriter can weave an article with just the right amount of the keyword without stuffing the page or article with too much of it. You too can get the right amount of SEO copywriting to get the search engines and it can be magic when you get spidered and listed in the search engines. No advanced scripting needed, no magic wand, and no program, just good old fashioned penciling, reporting, or type writing (which ever it is you do), just smart writing that will get the search engines to notice you.
The key to getting good keyword density lies in your competitions website. In fact, most of the time, you shouldn’t try to beat out your competition; you should try to emulate them. Why should you go hunt for right copy from your own brain that will get the attention search engine bots, and keep tweaking it until it ranks when you can borrow from someone who already has good ranking (at least the principals of banging out a good manuscript that the search engines will want to rank). No joke, you should emulate your competition’s keyword density, it’s the fastest way to the top. SEO expert and seo copywriting expert Brad Fallon says that all you have to do to get a high ranking in Google is to copy what your competition is doing. Whatever your competition’s keyword density is… COPY IT. No joke, write a new original article but make sure the density is the same. If you need a keyword density checker, you can search for one at the bottom of the screen using the search bar I’ve included. Once, you check your competitor’s copy (who has a high ranking) you won’t have to beat about the bush, and you’ll be able to focus your attention on getting the work done.
A word about plagiarism here, don’t copy your competitors articles. The search engines look at this and will not rank you for doing this. Although the duplicate content scare is not as big as people make it out to be (think of how many people quote articles, if you had duplicate content penalties as bad as people actually say it is, no good content would rank), you still do not want to do this. For one thing, the search engines will only count the first copy of the article, and if your prospects read the competitors copy, you’ll only remind them of them. You have nothing to gain by ripping off someone’s compositions. So go forage your competitors for keyword density, but don’t go in quest for content to rip off. You won’t get rankings this way. All of your communications should be 100% original whether you or your ghost writer make the write ups.
Once you’ve got a good idea of what the keyword density is you need, you go into the article and write it or you tell your ghost writer from e-lance, guru, or whatever to give you SEO copywriting based on that number (which is much easier than chasing after the Google bots by submitting every day, don’t do this by the way, the search engines will consider this spamming). Make sure you let that company or person know that they will not be paid until they hit that mark. Then take that bad boy, and slap it up on your site. Instant good SEO copywriting (it’s not all you need, but it’s a good start, to get a really good ranking you need more advanced SEO work, just check the search engine marketing category to get an idea of what you need to do).
